Benefit Set a New Guinness Book of World Records Record in the Brow Arts! - Makeup and Beauty Blog

Among the things I've achieved thus far in my life…

• Met the sweetest, most loving, almost fashionable feline in the greater Bay Area and quite possibly the globe, and it officially turned me into a full-tilt crazy cat lady.
• Found THE ULTIMATE Brownie RECIPE.
• Totally embarrassed myself in front of François Nars.

And at present I tin add witnessing the setting of a Guinness earth record in the forehead arts to the list!

Dude, I was obsessed with the Guinness Book of World's Records when I was a child (was I the simply one?). The latest edition was always the first book I grabbed off the shelf at the school book fair.

So, when Benefit asked me if I wanted to behave witness to Guinness Globe Record history (and that information technology would too have something to do with brows), you meliorate believe Raul and I said yes.

The issue took place last Fri in San Francisco'southward Union Foursquare, where Benefit prepare a new Guinness World Record for — await for it — the most people filling in their eyebrows simultaneously, and hi — they did it just in time for October second, which is National Brow Day, a.k.a. the Super Bowl of Brows in Benefit's globe.

Yes, brow history was set past 295 Bene-babes and dudes (a few were dudes) of all ages…

Fun fact: If you're going to set a record for filling in brows, all of the participants need to remove their existing forehead product showtime…because you gotta have 'em off before y'all can put them back on.

The bodily brow products were provided by Benefit goody numberless, and the participants and then waited to make history in one of the two designated hot pinkish brow waiting areas marked in the middle of the square.

Benefit Master Beauty Ambassador and record-making makeup event host Maggie Ford-Danielson explained that official Guinness Globe Record Guess Claire Stephens would be judging on three things:

1. The brow had to have a divers shape, and so no patchiness.
2. There could be no gaps either.
3. There had to be a polish menstruation of color (which should be piece of cake to practice with the Goof Proof Brow pencil in the goody purse).

Maggie Ford-Danielson's 3 Ride or Die Do good Brow Products

1. Precisely My Brow Pencil: "I vesture shade three.5. That matter is my get-to. I can do a really intense brow, a really natural brow. I have the precision with that pencil to built my brow the fashion I want to."
2. Gimme Brow: "I like to layer that on top of Precisely to really give that book. Or, if I'one thousand simply in a quick rush, it'due south Sunday, I don't really need to have a whole expect, I only brush that through and information technology really gives me a natural-looking brow."
3. High Brow: "Quondam school. Information technology has a place in my middle and guess what? It still like in the top five Benefit brow products because information technology is just… You pop it underneath your brow, it'southward a soft matte pink color. It gives you a elevator, information technology makes you wait alive and awake, and information technology's the best pairing with any of our other brow products."

Other than the brow products, the goody bags also contained a hot pink poncho, which each participant donned soon earlier filling in their brows for the bodily earth record.

There was a method to the madness, because as people plumped up their arches, pics of anybody standing within the outlined brow shapes were taken from in a higher place Union Square.

After 5 minutes of high-intensity forehead-filling and some rigorous judging, a new official Guinness Earth Tape was set up.

If I could go back in time to tell fourth-class Infant Karen that she would someday witness Guinness World History…I never would've believed it. 🙂 It'due south cool to have been a part of history brow-story.

Your friendly neighborhood beauty addict,

Karen

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